Brand Safety & Advertising: What X’s Ad Comeback Claim Teaches Publishers About Revenue Reality
MonetizationAdsBusiness

Brand Safety & Advertising: What X’s Ad Comeback Claim Teaches Publishers About Revenue Reality

rreaching
2026-02-04
9 min read
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Platform PR won't pay your bills. Learn why advertisers don't follow headlines and how publishers can diversify revenue beyond platform ad promises.

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#Monetization#Ads#Business
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reaching

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Senior editor and content strategist. Writing about technology, design, and the future of digital media. Follow along for deep dives into the industry's moving parts.

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